Breaking the silence on men's health: Rob's story

Why does men's health need more attention?

Many men put off seeing a doctor or talking about how they feel. The government's first men's health strategy for England, published in 2025, recognises that men can be less likely to seek help and more likely to suffer in silence, and that expectations around being a man can affect how they use health services. That is why campaigns such as Movember, which focuses on men's mental health and suicide prevention, prostate cancer and testicular cancer, encourage men to start talking.

We spoke to Rob Hird, a passionate advocate for men's health, about what it means to him and the steps he takes to look after himself.

What does men's health mean to Rob?

"For me, it is about taking proactive steps to prevent illness, stay fit and prioritise mental health. As I get older, I want to stay healthy so I can watch my children grow up. Men can feel pressure to appear strong or avoid being vulnerable, which can lead to them ignoring health concerns. It is about breaking those barriers, encouraging men to seek help when they need it, and living a balanced life, not just in November but all year round."

Why is it hard for men to talk about mental health?

Rob believes many men are not comfortable opening up. "They fear being judged as weak, especially by other men. But there is strength in opening up."

When something is on his mind, Rob talks to the people around him. "If something is making me anxious and I cannot shake it, I talk to my family, friends or colleagues. Getting their advice helps ease my worries and takes some of the burden off."

If talking to someone close feels too hard, confidential support is available. Your GP can help, and in England you can refer yourself to NHS talking therapies. Many employers also offer an employee assistance programme. If you need to talk to someone now, Samaritans are available day or night on 116 123, and CALM, the Campaign Against Living Miserably, runs a free helpline and webchat from 5pm to midnight every day. Read more in our guide to why men find it harder to ask for mental health support.

Why does knowing your risk matter?

Rob has a family history of prostate cancer, which increases his own risk. "It is a real concern of mine, but I take proactive steps, like getting checked, to ease my worries. Talking to colleagues helped me book my first check-up, and I would encourage others to do the same."

There is no routine screening programme for prostate cancer on the NHS, so knowing your risk matters. Prostate Cancer UK explains that prostate cancer mainly affects men over 50 and the risk rises with age. Your risk is also higher if your father or brother has had it, and if you are Black. Prostate Cancer UK has a quick online risk checker, and you can ask your GP about a PSA blood test. They will talk you through the benefits and risks so you can decide whether it is right for you. Read more in our guide to prostate and testicular cancer.

How does Rob stay well?

For Rob, being active is key. "The gym is my go-to for releasing stress and staying fit. I also enjoy paddleboarding and going for walks with my family. It is about finding activities you enjoy and sticking with them."

His advice to other men is simple: stay physically active, eat a balanced diet and open up about what is affecting you. "Taking these small steps can make a big difference to your mental and physical health."

How can you support the men in your life?

Men's health affects families, friends and workplaces. Simple actions help: asking a friend how they are really doing, encouraging someone to book a check-up they have been putting off, or getting involved with a charity such as Movember or Prostate Cancer UK.

As Rob puts it: "Men's health is not just a man's issue. It affects families, friendships and communities. The more we talk about it, the better things will be."